20/10/2021 - Jo Shwe Ambassador

No way... It's Jo Shwe!

Jo Jeht

Jo is the newest addition to our roster of awesome ambassadors. Hailing from Essex, now in Wakefield, Jo is a teacher at a Pupil Referral Unit and one of the main instigators of the Trash Mob Academy.

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Jo got in touch with Dom from Trash Free Trails back in 2020, asking to use their logo on a set of lesson plans she was developing to help her kids. Things snowballed very quickly and we ended up working very closely on the Trash Mob academy project and through that got to know Jo better.

Her passion for connecting her pupils with nature and easy-going attitude when faced with all manner of issues is what endeared her to us. Jo is working with us to bring cycling & nature to more diverse communities who might not feel like they have a voice in this area. More people on bikes is only ever going to be a good thing. You can read about the TFT project here.

Jo Jeht

She was introduced to mtb by her partner Gavin and has since spent more than a lot of time riding her bike in the mountains of France and the mini-mountains of the Peak District. After riding a FlareMAX on one of the many sessions at Leeds Urban Bike Park, she was convinced that a Cotic would be her next bike but with a few bikepark and uplift trips planned, a Jeht was a better choice.

Jo Jeht
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"Joey Jeht" was put together around a Gold Eagle build - Cane Creek suspension, Hunt wheels & WTB tyres. Burgtec finishing kit is on its way but since she was keen to just get out on the new bike, we found some spare bits to get her rolling.

Who is Jo?

Profession/passion: Work within an alternative provision for students with Social Emotional mental health needs and have been excluded from mainstream education. It is my professional passion. I am also a passionate Trash Free Trails ambassador that loves to incorporate their core values and nature connection into my teaching.

First bike: Pink Ladies Rayleigh Zest, got it second hand brakes only worked for me and only had 4 working gears… I was the only one that loved the bike 😍💗

Current bike: Cotic Jeht 😍🖤😍

Favourite trail: The Return ride from Morzine to Les Gets

Dream trail: Not sure… somewhere in BC or New Zealand would be a dream to ride.

Best mtb invention in the last 10 years: Good E-bikes - I’ve seen so many people being able to continue riding thanks to them.

Pick two cyclists from history to be your parents: Missy Giove and John Tomac

If you could be anyone for a day who would it be: I’m quite happy being me right now… although I’d love to be the person who knows all the government secrets… that would be cool 😎

If you could do another job for a day what would it be: Food Critic on Master Chef

What would be the title of your autobiography: Just Jo…

One thing people probably won't know about you: I used to be in a street dance hip hop crew and I’m really good at chess. (I know that’s 2 😝) xx

We're super stoked that Jo is part of our crew. Cotic ambassadors all bring something a little different to the table. Click on the links below the photo to have a read about our awesome family and follow their adventures on our socials.

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